Smarter Card efforts

In a recent post on the Savvi Student Discount Card I hinted at my annoyance regarding that company’s decision to use the same strapline as on the Smarter Card. Coincidence? No. I met with the owner of Savvi Student a couple of years ago with regards to his UniExpress venture. There were brief talks of […]

Student Discounts on Smarter Nights.com

The Smarter Card grants the bearer access to exclusive local discounts, nationwide. The card is sold by on-campus resellers and also through partner stores, all of whom receive a commission for generating sales. However, in this time of austerity, online business should not be sniffed at. I am not happy with performance of the Smarter […]

Twitter as a B2B tool for the SmarterCard

In recent weeks I have started Tweeting again in an attempt to secure additional discounts for Smarter Card holders. From a B2B perspective Twitter can be a very effective way of communicating as in many cases you can have direct access to the decision maker of any particular business. As a simple example, I recently […]

Savvi Student Discount Card

Smarter Housing – Raising The Standard is a registered trademark. Sadly, I didn’t bother doing the same thing for the Smarter Card. This is partly because I have been using a variety of strap-lines and guaging how these perform in the search engines. Amongst others I have used: Smarter Card – exclusive local offers, nationwide […]

Smarter Card student discounts on iPhone

I’m pleased to say the Smarter Card website is now mobile friendly thanks to yet another WordPress plug-in. The iPad loads up the normal website – which makes sense given the screen is big enough to cope – but if you try and view our student discounts on an iPhone or iPod touch you will […]

Follow the Smarter Card on Twitter

As you might have guessed, this post follows on from Follow the Smarter Card on Facebook and serves a pretty much identical purpose. The Smarter Card has an online presence at SmarterNights.com, on Facebook and on Twitter but until now you could only access the latter two directly. Anyone following the Smarter Card on Facebook […]

SmarterCard student discounts in Birmingham

If you’re unfamiliar with the International Circuit at Birmingham Wheels, this video gives a pretty good glimpse of the track: Off the line you’re immediately into a tight right / left combo, before a short straight leads into two quick right turns taking you through 180 degrees. I’ll call these turns 1, 2, 3 and […]