The Smarter CEO :: Adam Arnold's work - life blog
It’s who you know don’t you know?

It’s who you know don’t you know?

Thanks to the guys at Make Your Mark for the heads up on this article:

Our final tips come from Ambassador Adam Arnold, CEO of the Smarter Group.

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1. Locate the key players in your industry (for me this is university welfare/housing advisers as well as Chief Environmental Health Officers / Planning / Building control at local councils)
2. Approach the key players and introduce yourself. Talk openly about your business and ambitions; it’ll prompt you into action and word will get round!
3. Maintain relationships. Don’t think a quick introduction and a coffee is enough to get people on your side – relationships take time!

You can read the full article Its’s who you know don’t you know on the Make Your Mark site [link removed*]

Adam Arnold - A (former) Make Your Mark Ambassador

Adam Arnold – A (former) Make Your Mark Ambassador

* Sadly Make Your Mark was shut down a couple of years ago. I believe it was actually swallowed up by the Peter Jones Enterprise Academy although I can’t find any concrete proof.

If anyone knows what actually happenned to it please feel free to let me know in the comments!

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